Advertising


J. Bruce Uptigrove

General Sales Manager

Bruce has over 30 years experience in broadcasting both Radio and Television and has been in Sales Management with the Jim Pattison Broadcast Group for over 21 years. Receiving broadcast training in his hometown Vancouver, Bruce is proud to live and work in Kamloops and the South Central Interior and never misses an opportunity to tell people not from here just how great life is in Kamloops. “I’m always moved by the friendliness and generosity of the business people and citizens of Kamloops.” Bruce and wife Nancy have two grown children and deep roots in Kamloops. Contact Bruce at 250-372-3322 This email address is being protected from spambots. You need JavaScript enabled to view it.

Raffelina Sirianni

 Account Manager

Raffelina is no stranger to Broadcasting. After spending 25 years in News, this award winning journalist was looking for a new challenge. Raffelina joined the radio sales team in November of 2014 and is looking forward to serving existing and new clients. When the mother of three boys isn't busy working, she's either watching her kids play soccer or hockey. Raffelina is also actively involved in the community lending her time to charity events every year. Contact Raffelina by email at This email address is being protected from spambots. You need JavaScript enabled to view it. or call her at 250-851-3233.


Pamela van der Woning

Account Manager

Pamela has over six years of sales and marketing experience and understands how to increase market share and build sales revenues for her clients. Having previously worked in print media she is thrilled to be in radio and the variety of businesses she gets to work with daily. She continues to build successful relationships with many businesses by helping them find their market edge. Pamela loves meeting new people and her belief in growing business, one customer at a time is how she’s built a successful client base. Always striving to give better customer service and produce results for her clients, she continually challenges herself to look at everything with a fresh perspective – the start of differentiating your brand. People are drawn to Pamela because of her tenacity, positive attitude, and dedication to her clients. She has built a solid reputation for providing strategic solutions and personalized service. When not at work she loves spending time with her husband a two children, volunteers for the Crohn & Colitis Foundation and takes advantage of this great region she lives in. 250-372-3322 ext. 237 This email address is being protected from spambots. You need JavaScript enabled to view it.


Warren DeLyzer

Account Manager

Warren DeLyzer was born and raised in Chatham, Ontario. In 1974 he joined the Canadian Armed Forces and his first posting was to Kamloops at the Mount Lolo Radar Base. There he met and married his wife Debora. After a successful 20 year career in the forces as a physical education instructor, with travels across Canada, Warren and wife Debora and children Brandon and Erica returned to Kamloops in 1992. It was then Warren was offered and accepted the opportunity to work with the Jim Pattison Organization as a radio sales consultant. The opportunity to work in the medium of radio has promised to be a most rewarding second career for Warren. He is always encouraged by the results of radio for his customers and how those relationships and partnerships have contributed in a small way to the success of their businesses. A passion for sport..... Go Leafs Go!! Contact Warren This email address is being protected from spambots. You need JavaScript enabled to view it.


Ken Farough

Account Manager

Ken started in Radio Sales in 1979 and joined 98.3 CIFM & B-100 in 1991. His extensive experience and his friendly outgoing disposition are definite assets to creating lasting relationships with his clients. It is his promise to work with you to achieve successful marketing strategies for your business. After 30 plus years as an Account Manager Ken has seen how Radio Advertising has Added to the success of his client Marketing Strategies and looks forward to working with you too. Contact Ken This email address is being protected from spambots. You need JavaScript enabled to view it.

Station Frequencies

91.1

Logan Lake

91.5

Sun peaks

99.5

Merritt

100.1

Kamloops

101.1

Chase / Shuswap

102.9

Clearwater

104.5

Pritchard